Sublimation print is used for branding products that have a special coating on them or fabrics suitable for the sublimation process. A transfer is produced by printing sublimation ink onto transfer paper and then heat pressing it onto the product. Advantages Sublimation ink is actually a dye so there is no ink build-up on the finished print and it looks like part of the product. Ideal for producing vivid full colour images as well as spot colour branding. Can print variable data including individual names (ex-stock only). Only one set up charge is required irrespective of the number of print colours. The branding can bleed off some products. Limitations Can only be used for suitable products with white surfaces. Only approximate PMS colours can be reproduced. Some colours cannot be reproduced including metallic silver and gold. When printing large images some minor imperfections may appear in the print or around the edges of it. These are unavoidable. White print is not available. Artwork Requirements Artwork can be supplied in either vector or bitmap format. A 3mm bleed should be added to the artwork if it bleeds off the product.
